Brand & Logo Guidelines
Download official AskCore logo assets and learn how to use them correctly in partner materials, integrations, press, and community content.
Primary logo
The full lockup is the preferred form of the AskCore logo. Use it whenever space and legibility allow. Choose the variant with the strongest contrast against its background.
Icon mark
Use the icon mark for square contexts such as avatars, app icons, social profile images, and tightly constrained UI. Always keep the mark on a solid background with enough contrast.
Wordmark
The text-only wordmark may be used where the icon would be redundant — for example beside the icon mark in a custom lockup, or in tight horizontal headers.
Brand name in writing
When referring to the brand in running text, always write it as AskCore. Do not stylize, abbreviate, or translate the brand name.
Do
- Write the brand name as AskCore — matching case.
- Pair the wordmark with the icon using the approved lockup only.
- Use plain sans-serif type (DM Sans or system default) when the name appears near the logo.
Don't
- Don't retype the wordmark in a different font to replace the logo.
- Don't translate, abbreviate, or hyphenate the brand name.
- Don't place the wordmark inside sentences as a verb or adjective.
Clear space & minimum size
Preserve clear space around the logo equal to the height of the icon mark (x). Do not let other elements, type, or image content enter this area.
Minimum size: full lockup — 120 px wide on screen, 25 mm in print. Icon mark — 24 px on screen, 8 mm in print. Do not scale below these values.
Colors
The brand uses a focused dark-mode palette built around a single green accent. Use the accent sparingly, for emphasis only.
Incorrect usage
Do not modify the logo in any way. Always use the master artwork as provided below.
Never
- Stretch, skew, rotate, or distort the logo.
- Recolor the logo outside the approved palette.
- Place the logo on a low-contrast or busy background.
- Add drop shadows, glows, bevels, or outlines.
- Crop, rearrange, or resize parts of the lockup independently.
- Lock up the logo with other marks without written permission.
Always
- Use the master PNG artwork at the largest size needed, then scale down — never up.
- Maintain clear space equal to the icon height.
- Choose the logo variant with the best contrast for its background.
- Credit the source when using in editorial or press contexts.
Need something else?
For print-ready vector files, co-marketing approvals, or press inquiries, please contact our team.
Contact usAskCore FAQ
Questions before you start
Straight answers about sources, citations, handoff, installation, hosting and the iGears rollout option.
How does AskCore learn about my business?
Choose the website pages and documents that customers should use. AskCore prepares that content for answering questions. You decide which of your websites can use each source and can update or remove it later.
Where do the links in answers take customers?
Links take customers to the original pages and documents on your own approved websites. For an uploaded document, provide its public website link during setup. Documents without a suitable link must be published on your website before they can be used in customer answers.
What happens to files I upload?
Uploads are temporary copies used to prepare answers. After successful processing, the temporary files are removed. AskCore keeps the text and information needed to answer questions; your original downloadable documents stay on your own website.
Can I use one account for several websites?
Yes. Choose the content each website can use. Websites keep their content separate unless you deliberately share selected sources between them. Sharing is limited to websites in your own account and does not share customer conversations or account access.
What happens when AskCore cannot answer?
If the content you provided does not contain an answer, AskCore follows the human-handoff rules you set. The follow-up channel and process are confirmed during setup.
Can I add AskCore to an existing website?
Yes. AskCore can be added through a website chat box. The exact installation depends on your website platform and access arrangements; chat-box installation is included in the iGears 30-day implementation option.
How is AskCore different from an internal knowledge base?
AskCore is only for external customer enquiries, using public website content and files selected for customer-facing answers. Staff querying private internal documents is handled by the separate iGears Private On-prem AI on GenCMS solution, not AskCore.
Where is the data hosted?
The standard option is cloud hosting, with a Hong Kong data-centre option available through iGears. The actual arrangement depends on the selected plan and project requirements; see the Privacy Policy for personal-data handling information.
Does AskCore support Chinese?
Yes. You can use Chinese customer-facing content and Chinese source documents. Confirm the required languages during setup so the chat-box copy and sources match your customers.
How does AskCore work with iGears AI MVP 30 Days?
AskCore is available as the Website Customer Service Bot package within iGears AI MVP 30 Days. iGears helps organise content, install the chat box, set human-handoff rules and train your team; notifications are sent through MarketHK. The project has a fixed price, with scope and fees stated in the quotation.